Week 5 Response: Carrie Packwood Freeman and Debra Merskin, “Having it His Way: The Construction of Masculinity in Fast-Food TV Advertising”

Meat eating has been related to men for several years now. Fast food restaurants have targeted the best people for promoting their products. Although there are several women who also enjoy meat, but still we would see maximum advertisements of fast food restaurants showing men. Women are generally considered weak and are not much of foodies. Relating meat to men was a masterstroke in my opinion. It was the best marketing scheme anyone could have thought. 

But it was further accentuated by combining babes with the meat. What could be better that a hot woman serving meat at these joints. It really increased the sales of these restaurants. It gave men a chance to enjoy good food, and bond with their friends without being judged or questioned.